B Lab's Discovery Phase Questionnaire (DPQ) - not to be confused with B Lab's Disclosure Questionnaire - is a series of questions B Lab uses to discover some basic starting point information for a potential applicant.
The purpose of it is to:
- Show B Lab your strength of intent goes beyond mere interest in the movement so they can comfortably commit time to your enquiry
- Help B Lab more efficiently consider your pathway through to certification and the best next steps are
- Contribute to some of the information Shoremount needs to understand the level of support required
It is primarily used in circumstances where there is:
- material size (gross revenue or people numbers)
- complexity (such as financial service firms or multinationals)
As such, many businesses that pursue B Corp never use (or are even aware of) the DPQ.
Guidance
For the most part, the DPQ is self-explanatory but here is some further information to help you understand and complete it:
General Qs on BD
General questions on BD in the top right-hand corner:
1 - You can put Shoremount (John Featherby) own here.
2 - Engagement doesn't have to be formal: informal is fine.
3 - You can they leave this unanswered as you're unlikely to know the time frame.
Section A
1 - The "certifying company" definition used throughout the questionnaire should be answered based on the company that is seeking to engage with the B Corp Movement/certify. Usually, this means the parent company but sometimes subsidiaries will fill out this questionnaire as well.
2.i - It's undefined who needs to be aware of the legal requirements for this to count (eg General Counsel or CEO) but helpful to likely note who is aware.
2.ii - You can answer "Yes if the process makes sense for us and for B Lab" rather than make a committed answer at this point.
Section B
1 - All that is needed here is the number of entities, not a list of them all. A list will be required later in the process.
2.i - Same as above.
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